Influencer Marketing Strategist

Job Description

Overview

We are seeking a creative and strategic Influencer Marketing Strategist to join our team. This role will focus on developing and executing innovative influencer marketing strategies, ensuring high-quality content delivery, and driving business growth through effective campaign management.

• Content & Strategy Planning:
• Develop and execute comprehensive content strategies for influencers, ensuring alignment with brand objectives.
• Business Development:
• Prepare and deliver compelling pitch presentations to potential clients, showcasing influencer marketing opportunities.
• Creative Research & Trends Analysis:
• Conduct in-depth research to identify emerging trends and insights in influencer marketing and social media.
• Campaign Planning & Coordination:
• Collaborate with the execution team to plan and coordinate influencer campaigns, ensuring timely and effective delivery.
• Content Creation:
• Draft press releases, quotes, and industry articles that effectively communicate campaign messages and enhance brand visibility.
• Quality Assurance:
• Ensure all content produced meets high-quality standards and aligns with brand voice and messaging.
• Brainstorming & Ideation:
• Lead brainstorming sessions to generate innovative ideas for PR and influencer marketing campaigns.
• Presentation Skills:
• Demonstrate strong presentation skills to communicate strategies and campaign concepts to clients and internal teams.
• In-House Content Shooting:
• Oversee in-house content shooting sessions to capture high-quality visuals and materials for influencer campaigns.

• Bachelor's degree in Marketing, Communications, or a related field.
• 1+ years of experience in influencer marketing, PR, or a related area.
• Strong understanding of social media platforms and influencer dynamics.
• Excellent communication, presentation, and interpersonal skills.
• Proven ability to think creatively and strategically.
• Experience in content creation.