Asst Manager-Communications & Branding
Job Description
About Industree Foundation Immediate Established in 2000, Industree Foundation holistically tackles the root causes of poverty by creating an ownership-based, organized creative manufacturing ecosystem for micro-entrepreneurs. Industree works with a vision to co-create an ecosystem with farmers, artisans and stakeholders, creating a new way of building sustainable enterprises and work culture.Industree Foundation's comprehensive approach helps communities assess their traditional skill base, organize them into production units, develop products that appeal to modern markets, and create consistent demand to create sustainable businesses at the lowest possible costs.
Our approach has tripled the incomes of artisans in non-farm occupations by leveraging their artisanal skills and integrating them into the creative industries sector. The Foundation believes that if the poor have access to sustained and consistent demand for their products and services and are provided with an enabling ecosystem, they can integrate into the formal economy and lift themselves out of poverty.
We have reached 80,000 women artisans across India and Africa, through collaborative efforts with organizations like The Future group, IKEA, The Commonwealth Secretariat, Grassroots Business Fund, and National Skill Development Corporation. You can read more about its work on www.industree.org.in. Overview: We are looking for a talented Communications and PR Specialist to craft and execute communication strategies that enhance our organization's brand visibility and engagement with key stakeholders.
Key Responsibilities: 1. Strategic Planning: Support the development of internal and external communication plans with a key messaging framework and devise strategies to amplify organizational impact. 2. Content Creation: Draft concept notes, annual reports, stories, newsletters, invitations, case studies, articles, blogs, visit briefers, film scripts, and website content; manage photography and video documentation.3. Event Management: Plan and implement events, onboard and manage vendors, and devise corporate volunteering strategies. 4. Digital Engagement: Enhance digital presence by creating compelling social media content, exploring innovative storytelling formats, and engaging stakeholders to build meaningful dialogues.
5. Media Relations: Build and maintain media relationships; draft press releases, media pitches, and articles to promote key events and initiatives. 6. Stakeholder Collaboration: Partner with CSR donors, funders, and industry associations to develop outreach strategies and communication plans for project awareness and brand visibility.
Qualifications and Skills: Bachelor's degree in Communications, PR, Journalism, Marketing, or related fields. 8-9 years of experience in corporate communications or PR. Strong writing, editing, and verbal communication skills. Proficiency in digital platforms and media tools.
Ability to manage multiple projects and foster stakeholder relationships. Note: Experience in event management, storytelling, and media outreach will be a significant advantage. ---------- For those interested in this role, please share your resumes along with your location, notice period/availability and salary details at: [Confidential Information]