Manager - Influencer Marketing

Job Description

Overview

We are seeking a dynamic and results-driven Influencer Marketing Manager to join our team. This role will involve managing influencer relationships, executing campaigns, and driving client satisfaction through effective strategies and innovative solutions.

• Influencer Database Management:
• Compile and maintain a comprehensive list of influencers across various categories (Mega, Micro, Macro).
• Client Servicing:
• Serve as the primary point of contact for clients, ensuring their needs are met and expectations exceeded.
• End-to-End Influencer Management:
• Oversee all aspects of influencer engagement, from outreach to campaign execution.
• Influencer Outreach:
• Identify and reach out to potential influencers for collaboration on campaigns.
• Campaign Coordination:
• Work closely with influencers during campaign execution, ensuring alignment with client objectives and timelines.
• Brainstorming Sessions:
• Facilitate creative brainstorming sessions to develop impactful brand campaigns.
• Campaign Reporting:
• Prepare detailed reports analyzing campaign performance and influencer effectiveness.
• Research:
• Conduct ongoing research on influencers and social media platforms to identify trends and opportunities.
• Vendor and Influencer Relations:
• Foster and maintain strong relationships with vendors and influencers to enhance collaboration.
• Competitive Analysis:
• Obtain and analyze competitive commercial offers from influencers to optimize campaign budgets.
• Client Delight:
• Strive to achieve exceptional client satisfaction through proactive communication and service excellence.

• Proven experience in influencer marketing or a related field.
• Strong understanding of social media platforms and influencer dynamics.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively in a fast-paced environment.
• Strong analytical and reporting skills.