Social Media Manager
Bahwan Cybertek Group Mumbai Full-time
Scope of work
A. Social Media Growth Strategy- Develop and execute a social media strategy focused on organic growth, engagement,
- Use AI tools to identify trends, optimize content, and maximize reach without relying
- Define KPIs for organic growth, including follower growth, engagement rates, and
B. SEO Strategy & Execution
- Conduct keyword research to identify opportunities for organic search growth.
- Optimize website content, blog posts, and landing pages for target keywords.
- Collaborate with the content team to create SEO-friendly content (e.g., blogs, guides,
- Monitor and improve technical SEO elements, such as site speed, mobile-friendliness,
- Build and manage backlink strategies to improve domain authority
- Track and analyze social media performance using AI analytics tools (e.g., Hootsuite,
- Provide weekly & monthly reports on social media growth, engagement, and ROI.
- Adjust strategies based on data insights to continuously improve performance.
- Manage and grow the company’s presence on key platforms, including but not
limited to: o Instagram
o Twitter (X)o Facebook
o LinkedIn
o TikTok
o YouTube
o Medium
o Pseudo Instagram Handle
o CEO’s Social Media
D. Content Creation & Management
- Collaborate with the content and design teams to create engaging, platform-specific
- Ensure all content is optimized for SEO and aligns with the brand’s voice and
- Repurpose high-performing content across platforms to maximize reach.
- Actively engage with followers, respond to comments, and foster a sense of
- Monitor and manage online conversations related to the brand, including addressing
- Identify and collaborate with influencers, athletes, and gaming communities to amplify
F. Analytics & Reporting
- Track and analyze social media and SEO performance using AI analytics tools (e.g.,
- Provide monthly reports on organic growth, engagement, and user journey metrics.
- Adjust strategies based on data insights to continuously improve performance.
- Work closely with the marketing, product, and AI teams to align social media efforts
- Provide input on how AI-driven features can be showcased on social media to attract
and engage users.
Job Description
Requirements
Scope of workA. Social Media Growth Strategy
- Develop and execute a social media strategy focused on organic growth, engagement,
- Use AI tools to identify trends, optimize content, and maximize reach without relying
- Define KPIs for organic growth, including follower growth, engagement rates, and
B. SEO Strategy & Execution
- Conduct keyword research to identify opportunities for organic search growth.
- Optimize website content, blog posts, and landing pages for target keywords.
- Collaborate with the content team to create SEO-friendly content (e.g., blogs, guides,
- Monitor and improve technical SEO elements, such as site speed, mobile-friendliness,
- Build and manage backlink strategies to improve domain authority
- Track and analyze social media performance using AI analytics tools (e.g., Hootsuite,
- Provide weekly & monthly reports on social media growth, engagement, and ROI.
- Adjust strategies based on data insights to continuously improve performance.
- Manage and grow the company’s presence on key platforms, including but not
limited to: o Instagram
o Twitter (X)o Facebook
o LinkedIn
o TikTok
o YouTube
o Medium
o Pseudo Instagram Handle
o CEO’s Social Media
D. Content Creation & Management
- Collaborate with the content and design teams to create engaging, platform-specific
- Ensure all content is optimized for SEO and aligns with the brand’s voice and
- Repurpose high-performing content across platforms to maximize reach.
- Actively engage with followers, respond to comments, and foster a sense of
- Monitor and manage online conversations related to the brand, including addressing
- Identify and collaborate with influencers, athletes, and gaming communities to amplify
F. Analytics & Reporting
- Track and analyze social media and SEO performance using AI analytics tools (e.g.,
- Provide monthly reports on organic growth, engagement, and user journey metrics.
- Adjust strategies based on data insights to continuously improve performance.
- Work closely with the marketing, product, and AI teams to align social media efforts
- Provide input on how AI-driven features can be showcased on social media to attract
and engage users.
Job Description
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