[ref. g94260420] Digital Marketing Specialist

Job Description

Company Description

Prosperr.io offers an exclusive subscription-based product that optimizes income tax management for individuals, ensuring maximum eligible tax savings and compliance. By combining advanced tech products with personalized industry expertise, Prosperr.io aims to provide a digitally intelligent solution for personal finance globally.

• Strategy Development: Formulate and execute digital marketing strategies that align with Prosperr.io's goals and objectives.
• Market Research: Conduct thorough market research to understand target audiences and identify opportunities for growth.
• Campaign Management: Create and manage campaigns across various digital channels, including email, social media, paid advertising, and search engine optimization (SEO).
• Performance Analysis: Utilize data and analytics tools to measure and analyze the success of campaigns, providing insights for continuous improvement.
• Client Engagement: Lead client meetings to present campaign details and key performance metrics (KPIs), ensuring clear communication and alignment.
• Creative Optimization: Assess the performance of ad creative elements for each advertising goal, such as traffic, conversions, and engagement, and make data-driven adjustments as needed.
• Trend Monitoring: Stay up-to-date with digital marketing trends and new technologies, making recommendations to keep Prosperr.io ahead of the curve.

• 2-4 years in growth marketing, with significant experience in a startup environment.
• Expertise in campaign management, social media ads, and performance optimization.
• Strong ability to analyze data, draw insights, and execute effectively.
• A creative problem-solver who thrives in fast-paced environments.
• Excellent collaboration and communication skills to work across teams.