Digital Marketing Executive

Job Description

Drive and deliver unique product/brand positioning through innovative means leading to a strong customer association on online/digital platforms (PAN India and International)

Identify the scope and work towards improving the usability, design, and content leading to consumers at the company website

Create and execute integrated marketing campaigns across all digital platforms

Promote content across social media platforms and ensure increased brand awareness

experience and knowledge in improving click-through rates, PPC, and costs per click

SMO and Facebook Lead Generation, social campaigns- Optionals

Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

full understanding of customizations that can be done on all social platforms.