Public Relations Manager/ Senior Manager
Job Description
A Public Relations agency is hiring for the profile of Public Relations Manager.
Location: MumbaiExperience: 3-6 years
Verticals: Corporate/Lifestyle/ Beauty/ Hospitality/ Healthcare
Job Role
Understanding of PR landscape - traditional and new age media so that one can offer strategic integrated communication solutions.
A very dynamic, passionate PR professional who is aggressive and result oriented at work
Ability to build, lead and solidify the team by guiding them to bettering at the work they do.
On The Clients Front
Managing a portfolio of clients PR accounts
Building and sustaining relationships with existing and new clients
Understanding the clients, industry, competitors and media well of the sector the clients are into
Investing in research undertaken for the brands to be able to introduce creative communication strategies
Keeping abreast of current PR trends and tools
Providing strategic (innovative and creative) counsel to clients to aid their PR and wider marketing campaigns
Developing industry, sector and product focused PR campaigns
Managing a high level of client interaction
Liaising with clients regarding press campaigns, creative projects and PR solutions
Offering Value addition that meets with their overall business objectives
Fulfilling the client's key performance indicators and growing accounts
Contributing to daily meetings, and liaising and updating clients on PR activities
Reviews with clients on a monthly basis and Analysing PR coverage and providing written reports
Developing news angles, stories and pitches to further the client's profile, products and services.
On The Media, Team and BD Front
Understanding the sector media level and building expertise so as to provide media strategies to the brand
Maintaining a network of media contacts including journalists and industry spokespeople
Daily point of contact with key media and influencer contacts
Managing and mentoring team at an executive level
Working with them closely on the brands
Assisting the seniors in winning new business and developing current client accounts
High levels of communication - both presentation, verbal and written skills
Contributing to overall business