Lead Generation Team Leader

Job Description

Job Type: Full-Time

Job Summary:

We are looking for an experienced and results-driven Lead Generation Team Leader to oversee and manage our lead generation team. The ideal candidate will be responsible for leading a team of lead generation specialists, developing and implementing effective strategies to generate qualified leads, and working closely with sales and marketing teams to ensure a continuous pipeline of prospects.

Key Responsibilities:

• Team Management: Lead, mentor, and motivate the lead generation team to meet and exceed targets.
• Strategy Development: Develop and implement lead generation strategies to attract potential customers and expand the sales pipeline.
• Performance Monitoring: Monitor and analyze the performance of the lead generation team, ensuring KPIs and targets are met consistently.
• Training and Development: Provide ongoing training, guidance, and performance feedback to the team to enhance skills and productivity.
• Collaboration: Collaborate with the sales and marketing teams to ensure alignment on goals and the smooth handover of qualified leads.
• Lead Qualification: Ensure leads are properly qualified and meet the criteria for sales teams to pursue.
• Campaign Management: Oversee the execution of lead generation campaigns and monitor their effectiveness.
• Reporting: Prepare regular reports on lead generation metrics, team performance, and insights for senior management.
• Market Research: Stay up-to-date with industry trends, competitor activity, and customer behavior to optimize lead generation efforts.
• CRM Management: Utilize CRM tools to track, manage, and analyze leads efficiently.

Required Skills and Qualifications:

• Proven experience as a Lead Generation Specialist or in a similar role, with at least [X] years of experience.
• Prior experience in managing and leading a team in a sales or lead generation environment.
• Strong understanding of lead generation techniques, tools, and best practices.
• Excellent communication, leadership, and interpersonal skills.
• Strong organizational and multitasking abilities.
• Ability to analyze data and provide actionable insights.
• Experience with CRM systems and lead generation platforms.
• Goal-oriented with a strong drive for results.
• Ability to adapt to changing priorities and work in a fast-paced environment.

Preferred Qualifications:

• Bachelor's degree in Business, Marketing, or a related field.
• Experience with marketing automation tools or sales enablement platforms.
• Familiarity with B2B lead generation strategies.
• Experience in [industry/sector specific to your company].