Business Development Executive

Job Description

Key Responsibilities:

1. Lead Generation & Prospecting:

• Identify and target potential clients in need of digital marketing services (SEO, SEM, PPC, social media marketing, content marketing, etc.).
• Conduct market research to discover new business opportunities and stay updated on industry trends.

1. Client Relationship Management:

• Build and maintain strong relationships with prospective and existing clients.
• Understand clients&apos needs and recommend tailored digital marketing solutions to meet their business goals.

1. Sales & Pitching:

• Prepare and deliver compelling sales presentations and proposals.
• Negotiate contracts, close deals, and ensure a smooth handoff to the delivery teams.
• Collaborate with the marketing and operations teams to craft solutions that address client pain points.

1. Revenue Growth:

• Drive revenue generation through lead conversion and retention.
• Work towards achieving sales targets and KPIs consistently.

1. Market Intelligence:

• Keep track of competitors, digital marketing industry trends, and potential clients.
• Present market intelligence to management to refine business development strategies.

1. Collaboration:

• Work closely with the marketing, creative, and technical teams to ensure service delivery aligns with client expectations.
• Provide input for creating marketing campaigns and strategies that resonate with target audiences.

1. Reporting & Analytics:

• Maintain accurate records of all business development activities in CRM systems.
• Regularly report on sales pipeline, deals in progress, and forecasts.

Key Skills and Qualifications:

• Bachelor&aposs degree in Business Administration, Marketing, or a related field (preferred).
• Minimum of 2-3 years of experience in business development, sales, or client relationship management in the digital marketing industry.
• Strong knowledge of digital marketing services and trends (SEO, PPC, SEM, social media marketing, content marketing, etc.).
• Proven track record of generating new business and closing deals.
• Excellent communication, negotiation, and presentation skills.
• Ability to work under pressure and meet deadlines.
• Proficiency in CRM software and Microsoft Office Suite.
• Strong analytical and problem-solving abilities.