Communications Specialist (Digital) - Delhi
Job Description
Purpose:
We seek to hire a candidate - who can strategise digital outreach for CEEW and lead campaigns through social media, web properties, and partnerships. An ideal candidate should possess excellent analytical abilities and the knowledge of web development and SEO, be able to liaison with third-party vendors and have a good grasp of the dynamic environment in digital communications.The candidate should be solution-oriented, impact-oriented and committed to adhering to timelines.
If you think you can ace content dissemination and fancy deep-diving into data analytics, we would like to speak to you. If you can help us mainstream sustainability from the margins to the mainstream through effective communication, we would consider hiring you.
Responsibilities:
- Lead the strategic dissemination of digital content for CEEW
- Manage a Team of Social Media, Web Manager and Design Associates
- Conceptualise and lead campaigns to humanise climate change and sustainability
- Drive more impact-oriented and targeted communication through a data-backed approach
- Envision and own the revamp of the official website for CEEW
- Develop and execute customised Social Media strategies for LinkedIn, Twitter, Instagram and any new platform that CEEW leverages
- Work closely with the SEO partners and agencies to broaden the reach of brand CEEW
- Reimagine brand voice for CEEW on digital media
- Assist the development of new digital dashboards and tools
- Brainstorm on Creative Content Ideas for Digital Platforms
- Manage end-to-end digital projects
- Stay up to date with digital trends and emerging platforms
- Implement Paid Digital Marketing Campaigns on Google, Social and other Platforms
Other responsibilities:
- Coordinate with third-party vendors (designers, printers, photographer/videographer) to ensure that outputs are delivered as per timelines
- Brainstorm with the team on creative engagement ideas for digital media and work towards executing these
- Provide on-ground support for CEEW events
- Support the Outreach team in other tasks as and when required
In addition to the duties and responsibilities above - the individual should be prepared, as and when necessary, to take on additional tasks.
Selection Criteria
Qualification- Master's degree in communications, digital marketing or any related fields or a bachelor's degree in computer science engineering
- 6-10 years experience in digital strategy, digital marketing or a similar role
- Excellent communication skills
- Excellent eye for detail
- Excellent grasp of the English language
- Excellent project management skills
- Ability to meet deadlines and work under pressure
- Ability to communicate and collaborate effectively
- Team and Agency Management Experience
- Excellent analytical ability
- Excellent content marketing ability
- Thorough understanding of SEO and digital media analytics tools
- Specialisation in advertising strategy
- Strong storytelling ability
- Knowledge of HTML, CSS, Drupal, WordPress and other CMS tools
- Innovative, out-of-the-box thinking on digital communications
- Strong content development abilities
CEEW operates in a dynamic environment and the candidate will be required to show flexibility in undertaking a variety of tasks. CEEW is an equal opportunity employer. Women are encouraged to apply. CEEW offers a competitive compensation commensurate to the experience and matching the best of standards adopted by industry or other similar organisations for similar roles.