Marketing-Technical Marketing-Senior Engineer

apartmentInfineon Technologies placeBangalore calendar_month 

Job Description

We are seeking an experienced and results-driven Semiconductor Product Marketing Manager to join the Infineon Memory Solutions team. This is a global role and is pivotal in managing all aspects of the product life cycle for memory products. As a key member of the marketing organization, you will be responsible for developing business cases and executing go-to-market strategies for our semiconductor products, driving revenue growth, and increasing market share.

The ideal candidate will have a deep understanding of the semiconductor industry, excellent marketing skills, and the ability to collaborate with cross-functional/cross-geographic teams.

Job Description

In your new role you will:

  • Develop and execute comprehensive go-to-market strategies for new and existing semiconductor products, including product positioning, messaging, and launch plans
  • Collaborate with cross-functional teams, including engineering, operations, and business development, to ensure alignment and effective execution of product marketing strategies
  • Conduct market research and competitive analysis to identify market trends, customer needs, and competitor activity, and develop strategies to address them
  • Develop and maintain sales enablement materials - collateral, product presentations, and whitepapers
  • Monitor and track opportunity funnel and support design activity to drive revenue growth
  • Support the existing memory portfolio and customer base.
  • Develop and review forecasts, maintain product roadmap and identify portfolio optimization strategies
  • Stay up-to-date with industry trends, competitor activity, and emerging technologies, and apply this knowledge to make informed marketing decision

Your Profile

You are best equipped for this task if you have:

  • Engineering degree in Electrical/Electronics or a related field; Master's degree in Business preferred
  • At least 5 years of experience in product marketing, with a focus on semiconductors or related industries
  • Proven track record of developing and executing successful product development and go-to-market strategies
  • Strong understanding of the semiconductor industry, including market trends, customer needs, and competitor activity
  • Strong analytical and problem-solving skills, with the ability to interpret market data and customer feedback
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
  • Strong project management skills, with the ability to manage multiple projects simultaneously and prioritize tasks effectively
  • Experience in semiconductor memory products is a plus

Contact:

Gowri Shenoy, LinkedIn

#WeAreIn for driving decarbonization and digitalization.

As a global leader in semiconductor solutions in power systems and IoT, Infineon enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. Together, we drive innovation and customer success, while caring for our people and empowering them to reach ambitious goals.

Be a part of making life easier, safer and greener.

Are you in

We are on a journey to create the best Infineon for everyone.

This means we embrace diversity and inclusion and welcome everyone for who they are. At Infineon, we offer a working environment characterized by trust, openness, respect and tolerance and are committed to give all applicants and employees equal opportunities.

We base our recruiting decisions on the applicants experience and skills.

Please let your recruiter know if they need to pay special attention to something in order to enable your participation in the interview process.

Click here for more information about Diversity & Inclusion at Infineon.

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