Bangalore - Head of Brand Marketing

apartmentMichael Page placeBangalore calendar_month 

About Our Client

The organization is a large-scale Apparel/Fashion Retail manufacturer, ranking among the top industry players in India.

Job Description
  • Lead and develop a strategic brand management plan.
  • Manage brand identity and ensure brand consistency across all platforms.
  • Oversee the creation and execution of marketing campaigns.
  • Track the brand's performance and modify strategies as necessary.
  • Lead category-led marketing strategies.
  • Work closely with the marketing team to develop brand narratives and positioning.
  • Ensure all brand initiatives align with the company's overall business goals.
  • Develop and manage a team of brand managers.
  • Build GTM strategies for omnichannel business.
  • Collaborate with external agencies for brand promotion activities.

The Successful Applicant

A successful 'Head of Brand' should have:

  • 10-12 years of overall experience in Brand Management in the Retail sector, preferably Apparel/Fashion.
  • Open to Bangalore as a location, with the flexibility for WFO.

What's on Offer

This position offers a unique opportunity to lead and shape brand strategies in a leading textiles manufacturer, and to work with a dedicated and talented team in a vibrant and innovative work environment.

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