Key Account Manager, E-Commerce
Job Description
About Whirlpool Corporation
Whirlpool Corporation (NYSE: WHR) is a leading kitchen and laundry appliance company, in constant pursuit of improving life at home and inspiring generations with our brands. The company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator.In 2023, the company reported approximately $19 billion in annual sales, 59,000 employees, and 55 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.
The Team You Will Be a Part Of
The Channel Sales (Commission) team is responsible for selling products and services to a wide range of highly complex or major accounts and customers and execution of sales plans, targets and budgets within the overall regional and business unit sales strategy.Accountable for increasing sales/client ratio and expanding customer base.
This Role In Summary
Responsible for managing online sales and presence of Whirlpool, conveying a consistent brand image that attracts customers by encouraging sales on the Web
Key Stakeholders
External: Collaborate with e-commerce partners to understand/share expectationsInternal: Coordinate with Marketing team to align e-commerce sales strategy and objectives
E-Commerce Strategy
Your responsibilities will include:
- Engagement & business partnerships with the key e-commerce players on various business initiatives including Exclusive Product Launches
- Develop Strategic thinking for developing Online space Channel margins, Supply Structure and monthly demand plan
- Leverage cross-selling opportunities between Modern Trade and e-commerce
- Establish GTM models with customer segmentation on the basis of SOP, MOQ, etc.
- Leverage innovation to come up with new ideas/plans to innovate for different GTM models
- Align with the e-commerce partners and prepare a Joint Business Plan approach with Tier 1 customers
- Develop Joint Account Plans with Online Accounts to ensure Sales growth
- Drive and enable exclusive launches & marketing campaign integration
- Establish working relationships with e-Commerce partners, improving content on partner platforms, designing
- Terms of Trade & initiation of a joint activity calendar for businesses
- Understand the Key Business Drivers for this channel and manage channel forecasts
- Make it future proof by incorporating channel spends, ensure business delivery and share sufficiency
Minimum Requirements
EDUCATION: Full Time MBAEXPERIENCE/PREFERRED: 5-7 yrs
Functional Competencies- Result- driven approach
- Strategic Thinking
- Experience in handling key accounts
- Channel management
- Relationship management
Behavioural Competencies
Preferred skills and experiences:
Lead with speed agility, focus and confidence
Own it - be personally & collectively accountable for results
Straight talk Share honestly, transparently and timely
What We Offer
N/A
Connect with us and learn more about Whirlpool Corporation
See what it&aposs like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, LinkedIn, Instagram and YouTube.
At Whirlpool Corporation, we value and celebrate diversity. Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.