SEO Lead

Job Description

Salary: INR 1000000-1200000 / year (based on experience)

Shift: (GMT+05:30) Asia/Kolkata (IST)

(*Note: This is a requirement for Uplers)

What do you need for this opportunity

Must have skills required:

SEO, Link Building, Google Analytics, Moz, Adwords, Ahrefs, Semrush, Screaming Frog, Content Strategy, Team management, GSC

Uplers is Looking for:

• Strong SEO Fundamentals and should be an expert in On Page and Off Page Optimization techniques (including dynamic site optimization)
• Conduct research and analyses using multiple tools, including Google Analytics, Moz, Adwords, Keyword search, etc., to draw insights and develop new strategies for improving rankings and conversions.
• Stay current with SEO trends and emerging technologies.
• Team Management: Lead and mentor a team of SEO specialists, providing guidance, setting goals, and monitoring performance.
• Off-Page Optimization: Manage link-building campaigns and other off-page SEO activities to improve domain authority and backlink profile.
• Content Strategy: Collaborate with content creators to develop and optimize content for SEO purposes.
• Analytics and Reporting: Monitor and analyse website traffic and SEO performance using tools like Google Analytics and SEO software.
• Algorithm Updates: Stay up-to-date with search engine algorithm changes and adjust strategies accordingly.
• Client Communication: Communicate with clients to provide updates on SEO performance and discuss strategy adjustments.
• Must be across multiple link-building tools like Pitchbox.
• Monitoring the backlinks and improvements in the performance of the client's website
• Should be able to leverage AI tools for SEO and Link building.
• Onboard and train new inexperienced in link-building to become good link-builders
• Manage and guide your team to build links and meet monthly goals
• Review opportunities delivered by the team daily and give feedback
• Communicate with your manager to inform them of the progress, and if you need any help and guidance, guide the team to improve and deliver more links, give them ideas, communicate daily to help them choose keywords for prospecting, etc...
• Create, implement, and own the company's link-building strategy
• Suggest new ideas for link-building strategies
• Ensure quality backlinks and maintain healthy backlinks profiles for each client.
• Engage in link-building, prospecting and campaign scheduling (when needed) and to set an example for the team as a team leader
• Report monthly work and progress to the team (your manager)
• Share knowledge and strive to improve the processes and quality of the work
• Building strong relationship with partners and linking agencies
• Well worded, allowing you to craft personalized outreach templates or writing documentation to be used by your team members creative thinker ready to find non-traditional ways of generating links
• Have very good knowledge, or at least understand the features, of Ahrefs, SEMRush, GSC, Screaming Frog

• Typically, 5+ years of experience in SEO & link building, with at least 1-2 years in a leadership or team lead role.
• Strong attention to detail and ability to multi-task projects and deliverables.
• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proven experience in SEO with a track record of improving search rankings.
• Leadership and team management skills.
• Excellent communication and presentation abilities.
• Analytical mindset with the ability to interpret data and make informed decisions.
• Certifications (Optional but beneficial):
• Google Analytics Individual Qualification (GAIQ)
• Should have experience working in remote and keep him/herself motivated in remote
• Capable of managing multiple projects across different time zones and languages.
• Self-motivated with a background in marketing
• Strategic thinker with excellent decision-making skills and a passion for marketing.
• Fast learner with the ability to adopt new tools and technologies quickly.
• Ensuring that ranking and traffic objectives are met successfully
• Strong work ethic and willingness to learn
• Ability to adapt in very dynamic SEO environment
• Have a good internet connection

• Register or login on our portal & fill out the application form.
• Clear the given AI Interview (30 min) and Click on Apply to get shortlisted
• Once it's all done, your profile will be shared with the client for the Interview round.
• When selected, just meet the client and get your exciting career started!

About Uplers:

You will also be assigned to a dedicated Talent Success Coach during the engagement.

(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!