Manager, Panel Data & Analytics

Overview:

The ideal candidate is detail-oriented, analytical, and proactive in identifying ways to enhance panel efficiency and respondent experience.

Key Responsibilities:

• Develop and maintain panel profiling strategies to enhance respondent segmentation and targeting.
• Ensure the accuracy, completeness, and consistency of panelist data through validation and enrichment efforts.
• Identify opportunities to expand profiling attributes to support evolving research needs.

• Track and analyze key panel health metrics, including response rates, attrition, and engagement trends.
• Implement strategies to improve panelist retention and participation.
• Collaborate with internal teams to refine strategies and maintain a balanced panel composition.

• Analyze panel data to identify trends and provide actionable insights for optimizing panel performance.
• Generate regular reports on panel health, profiling gaps, and participation trends.
• Support data harmonization efforts across multiple panel assets.
• Assist in managing third-party data appends to enrich panelist profiles.

• Ensure panel data collection and management practices align with industry regulations (e.g., GDPR, CCPA) and company policies.
• Work with legal and compliance teams to uphold ethical data practices.
• Maintain data security measures to safeguard panelist information.

• Partner with internal teams to align panel management strategies with business objectives.
• Provide guidance on panel feasibility, sampling strategies, and best practices for research studies.
• Act as a subject matter expert on panel data, delivering insights that enhance decision-making across the organization.
• Benefits

• Experience:

o 3–5 years of experience in panel management, market research, or data analytics.

o Strong knowledge of survey methodologies and panel engagement strategies.

• Skills:

o Proficiency in handling, cleaning, and manipulating large datasets and comfortable using BI tools (e.g., Power BI, Superset).

o Familiarity with survey platforms and panel management software.

o Strong communication and stakeholder management skills.

o Detail-oriented with a data-driven mindset.