Digital Marketing & Lead Generation Specialist
SNIPEBRIDGE Pune Full-time
ABOUT SNIPEBRIDGE
Snipebridge is an innovative talent solutions company that connects exceptional talent with forward-thinking and fast growing organizations. We're revolutionizing the recruitment industry through our first of its kind Embedded Talent Acquisition solutions.
POSITION SUMMARY
We seek a skilled Digital Marketing Specialist to drive our online presence and marketing initiatives. The ideal candidate will manage our website, implement SEO strategies, and execute multi-channel marketing campaigns to enhance our brand visibility and generate leads.
KEY RESPONSIBILITIES
Market Research & Lead Generation- Build lists of suitable prospects and identify possible requirements
- Identify decision makers in prospective client firms
- Drive client acquisition campaigns and shortlist new sales opportunities
- Work closely with leadership team
- Develop and execute social media strategy across all platforms
- Create engaging content that resonates with our target audience
- Monitor social media metrics and engagement
- Manage social media calendar and scheduling
- Plan and execute email marketing campaigns
- Design and manage digital advertising campaigns (Google Ads, Social Media Ads)
- Create and optimize landing pages
- Track campaign performance and ROI
- Provide regular performance reports and recommendations
- Monitor and analyze digital marketing metrics
- Create comprehensive reports on marketing performance
- Identify trends and opportunities for growth
- Make data-driven recommendations for strategy improvements
- 3+ years of experience in digital marketing
- Bachelor's degree in Marketing, Digital Communications, or related field
- Understand and use of websiteaAnalytics
- Experience with email marketing platforms
- Strong understanding of social media marketing strategies
- Excellent analytical and problem-solving skills
- Strong written and verbal communication skills
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