Content Mgmt Advisory Senior Analyst

apartmentAccenture placeBangalore calendar_month 
Skill required: Marketing Operations - Customer Insight & Marketing Analytics

Designation: Content Mgmt Advisory Senior Analyst

Qualifications:Any Graduation
Years of Experience:5 to 8 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers.

Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.

Role requires Digital Marketing Ads & Promotion creation/design

Process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management.

What are we looking for? Functional Skillset:
  1. Social media performance analysis and reporting
  2. Data analysis and interpretation
  3. Social media platforms and tools management
  4. Support team on editorial calendar, ad-hoc data requests, and campaigns analysis
Technical Skillset Required:
  1. Social media tools like Hootsuite
  2. Video creation tools like Wibbitz
  3. Content publishing platforms
  4. GA4
Key Systems Used:
  • BrightEdge
  • Podbean
  • Hootsuite
  • StoryKit
  • Wibbitz
  • Canva
  • X
  • LinkedIn
  • TikTok
  • Instagram
  • Facebook
  • Ipublish / Concep
  • Smartsheets (editorial calendar etc)
  • Google Analytics 4
Roles and Responsibilities: •In this role you are required to do analysis and solving of increasingly complex problems
  • Your day to day interactions are with peers within Accenture
  • You are likely to have some interaction with clients and/or Accenture management
  • You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments
  • Decisions that are made by you impact your own work and may impact the work of others
  • In this role you would be an individual contributor and/or oversee a small work effort and/or team
  • Please note that this role may require you to work in rotational shifts
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