Associate Marketing Manager | 7 To 9 Years | Mumbai
Mumbai
At Capgemini Engineering, the world leader in engineering services, we bring together a global team of engineers, scientists, and architects to help the world’s most innovative companies unleash their potential. From autonomous cars to life-saving robots, our digital and software technology experts think outside the box as they provide unique R&D and engineering services across all industries.
With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fuelled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem.
Join us for a career full of opportunities. Where you can make a difference. Where no two days are the same.
Job Description- As Marketing Program/Project Manager (MPM), you will co-work with the Senior Marketing leader to design, develop and execute an integrated marketing plan aligned with business goals.
- Create unique and differentiated value propositions and craft messaging tailored to various external stakeholders’ basis the brief given by the M&C leader.
- Play a key role working with extended marketing teams to help drive large projects, initiatives and (or) events for Capgemini. You will work closely with the Marketing Lead to manage the end-to-end projects.
- Creates a strong project plan and works with the team collaboratively by communicating and maintaining timelines, setting priorities as per the process and executing plans.
- Manage the asset creation process, coordinating between the Digital Marketing team, Campaign management team, marketing team and creative teams.
- Work directly with the Marketing Lead to execute campaigns, events, thought leadership reports, and Go-to-Market offer launches. Take complete ownership of all aspects of program management and ensure that we aim to meet the objectives as per the plan established. Manage the planning, messaging, logistics, and operational functions to ensure specific projects are delivered efficiently.
- Develop core campaign materials. Work in collaboration with regional and global Marketing and Sales teams so they can execute the global campaigns locally as needed.
- Support the marketer and the channel analytics teams in gathering the analytics / ROI for each project. Must leverage the CRM system to quantify all results.
- Provide strong project management from offshore various activities such manage the creation of global marketing and sales materials (Visuals Identities, brochures, POVs, case studies, sales decks, battle cards, video scripts, info-graphics, demos etc.), including PR , internal and external communication.
- Must ensure excellent customer service and quality delivery of all marketing deliverables.
- Develop and execute activities with sales/ marketing teams through deal interventions, client visits to help build marketing influenced pipeline.
- Coordinates execution across all marketing plan deliverables and milestones with cross-functional teams.
Skills (competencies)
Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries.With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fuelled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem.
The Group reported 2023 global revenues of €22.5 billion.
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