Channel Sales Team Leader - SAMT

apartmentHindustan Coca-Cola Beverages placeBangalore calendar_month 

Job Description

Objective: The purpose of the role is to execute all channel related activities for the designated area through vendor which includes eating and drinking, modern trade, mom and pop retailers, grocery and non traditional channels or point of sale and vendor management

Title: Team Leader Channel
Function: Commercial

Work Location: Bangalore.

Job Responsibilities:

Channel Programs
  1. Execution of unit specific initiatives in E&D, Grocery, and Convenience channel as per plan shared
  2. Ensure outlet activation execution as per RED standards
  3. Ensure support development and implementation of unit activation plans, using approved national/regional channel standards.
  4. Planning of standard approved activation elements & other marketing collaterals
  5. Execution and portfolio management as per the plan shared
Across depots & distributors
  1. Execution of local initiatives
  2. Tracking of systems and evaluation process
  3. Local Initiatives to scale up the national/regional program
Analysis and Reporting
  1. Activation as per RED / DEEP RED to do list.
  2. Identify gaps & growth opportunities in various channels as per PITA model
  3. Tracking of competition activities
  4. Ensure activation in market through analysis RSA data

Supervises:None

Direct Reports: None

Geographical Scope:

Reports To:Area Channel Manager/Channel Manager

Key Customers:

Internal Customers: Sales Team at the Unit, Finance, RTM

External Customers: Vendors, Suppliers, Distributors, Key Accounts, Agencies, Customers

Job Requirements:

Qualifications: Graduation/M.B.A.

Experience: 4-8 Years (At least 2 Years in Liquor)

Functional Skills:

Customer Management (a)-Competent

Financial Knowledge / Application and Appreciation (a)- Working Knowledge

Market Execution (a)-Competent

Planning and Analytics (b)-Working Knowledge

Sales Management (b)-Working Knowledge

Travel: Above 75%

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