Advertising Sales Executive

Job Description

CTC: Upto 12 LPA

About the Role:

This is a great opportunity to work with ad agencies, target brands, and oversee the full sales lifecycle.

Key Responsibilities:

• Manage ad sales campaigns across multiple platforms (display, video, mobile).
• Analyze sales data to identify trends, opportunities for growth, and optimize ad campaigns.
• Use Google Ad Manager to manage and optimize campaigns.
• Collaborate and negotiate with ad networks, publishers, and agencies to develop and execute sales strategies.
• Implement process improvements to increase efficiency and reduce errors.
• Coordinate with product teams for the technical integration and launch of new ad features.
• Manage billing and collection for serviced campaigns and orders.
• Prospect and onboard new partners, managing the full sales process.
• Build and maintain relationships with existing partners, providing regular updates on performance and onsite activities.
• Achieve set business targets, manage payments, and ensure overall campaign success.
• Collaborate with internal teams to ensure smooth execution of new partner integrations.

Skills & Competencies:

• Expertise in Google Ad Manager and ad campaign optimization.
• Knowledge of ad tag testing, troubleshooting, and conversion rate optimization.
• Strong data analysis, reporting, and performance metric analysis skills.
• Client relationship management and ad inventory negotiation.
• Knowledge of privacy and compliance regulations.
• Excellent communication, problem-solving, and project management skills.
• Ability to collaborate effectively with cross-functional teams.
• Attention to detail and focus on user experience.

Qualifications:

• Minimum of 3 years of experience in Ad Sales Operations (space selling), preferably in an internet company or ad network.
• Strong ad sales background with experience in space selling, not just digital/online ads.
• Proven ability to manage ad sales operations and campaigns from start to finish.