Senior SEO Specialist

Job Description

We're presently looking for an experienced and skilled Snr. SEO Specialist:

DO NOT APPLY IF YOU'RE NOT HIGHLY FLUENT IN ENGLISH (SPEAKING & WRITTEN)

We are searching for a personable and professional SEO Specialist to work for one of our client. It's crucial that the candidate not only has the technical skills and experience but also a passion for education. This alignment with the CEO's area of expertise will be key to impactful performance.

Please go through below requirements for better understanding about the job.

1. Back-end, set-ups:

• Strong technical SEO knowledge with ability to implement on website (1+ year experience)
• Basic knowledge of local SEO best practices and on/off-site strategies
• Intermediate knowledge of Google Analytic/Search Consoles/Bing Webmaster Tools/Facebook setup, implementation, conversion tracking, and integrations
• Excellent written and verbal communication skills with the ability to explain issues in simple terms
• Effective problem solving and analytical skills. Must have the ability to troubleshoot and direct issues to the right team.
• Ability to work independently and collaboratively as part of an overall SEO team
• Google Analytics 4 Certification
• Monthly reporting
• Google Search Console, Analytics and tracking set-ups
• Handle technical errors, error /fix tracking within tracking platforms and on website. Handle Search Console Issues.
• On Page Optimization, meta tag implementation, content updates
• Penalty analysis, Robot checking, Domain Authority and Page Authority checks
• Website Speed Optimizations
• Mobile responsiveness
• Knowledge of best practice in website UI/UX, including conversion optimization and accessibility. Can implement on websites and conduct fixes when necessary.

SEO Technical

• Create, verify, and optimize Google Business Profile and Bing Business listings.
• Monthly management of locations, including Google/Bing reviews and Google posts.
• Work with the local listing dashboard to maintain and manage listings for multiple clients.
• Google Business Profile & Google Maps Spam clean-up and troubleshooting.
• Assist clients with their review strategy and management.
• Create GBP and Bing Bus profile posts weekly
• Define and interpret the most important ranking factors and Local SEO KPIs.
• Communicate information clearly and consistently to the appropriate internal teams.
• Identify critical client/account issues and escalate them to appropriate teams in a timely manner.
• NAP citations
• Develop and implement link-building strategies.
• Other SEO duties as required
• Experience optimizing business profiles needed

1. Content/Copy and Editing:

• Content Strategy and coordination

o SEO optimized blog content that is also valuable to site visitors and consistent with client brand and voice

• Set-up business descriptions
• Infographic creation (in conjunction with design team)
• Client interactions on content creation and approvals
• Post content to site website
• Edit social media content and coordinate approval with client
• SEO Copywriting of compelling page titles, descriptions, and H1 tags
• Ability to be persistent and follow up with clients for approvals

This is work from home position and candidate must have his own high configuration laptop, strong wifi and must be FLUENT in English (Written and Speaking) - Mandatory

Job Type: Full-Time (8hrs/Day Mon-Fri)

Timings: 07:30pm - 03:30am (Evening to Night Shift)

Salary: 35,000.00 - 45,000.00 per month