Associate Director - Sports Technology

Job Description

Job Description

About KPMG in India

KPMG has offices across India in Ahmedabad, Bengaluru, Chandigarh, Chennai, Gurugram, Jaipur, Hyderabad, Jaipur, Kochi, Kolkata, Mumbai, Noida, Pune, Vadodara and Vijayawada.

KPMG entities in India offer services to national and international clients in India across sectors. We strive to provide rapid, performance-based, industry-focused and technology-enabled services, which reflect a shared knowledge of global and local industries and our experience of the Indian business environment.

Responsibilities

Industry: Sports Advisory / Sports Technology

About The Role

This role involves working with leagues, franchises, sports federations, broadcasters, tech companies, and government bodies to drive innovation and digital transformation in the sports sector.

• Leadership & Strategy Development
• Lead the Sports Technology vertical, defining strategy, service offerings, and growth plans.
• Advise sports leagues, teams, federations, and brands on technology-led business models.
• Develop digital transformation roadmaps for sports organizations, optimizing revenue and fan experience.
• Identify and implement emerging sports tech trends, including AI, VR/AR, wearables, and blockchain.
• Sports Tech Advisory & Digital Transformation
• Provide consulting on fan engagement platforms, OTT streaming, smart stadium solutions, and gamification.
• Drive the integration of data analytics, player performance monitoring, and sports science technologies.
• Develop strategies for e-sports, fantasy sports, and sports betting regulations in India.
• Advise on blockchain applications, including NFTs, digital collectibles, and ticketing innovations.
• Commercial Strategy & Business Development
• Identify and evaluate sports tech investment opportunities for clients, including startups and VC funds.
• Develop business models for sports tech ventures, focusing on monetization and scalability.
• Build relationships with tech companies, broadcasters, and digital platforms to create strategic partnerships.
• Oversee the implementation of smart stadium solutions, enhancing connectivity and revenue streams.
• Client & Stakeholder Management
• Work closely with sports federations, leagues (IPL, ISL, PKL, etc.), broadcasters, and brands to deliver tech-driven solutions.
• Lead engagements with government bodies to develop policies for sports technology and infrastructure.
• Collaborate with tech vendors, software developers, and sports analytics firms to provide end-to-end advisory services.

• Educational Background: B. Tech / M. Tech / MBA
• Industry Experience: 8-10 years in sports technology, digital transformation, or tech-driven sports consulting.
• Leadership & Strategy: Proven experience in leading sports tech advisory projects and managing high-level clients.
• Project Management: Ability to handle multiple projects with structured execution and measurable impact.
• Stakeholder Engagement: Experience working with sports leagues, franchises, broadcasters, and tech companies.
• Innovation & Emerging Trends: Deep knowledge of smart stadiums, esports, fantasy sports, and digital collectibles.
• Data-Driven Decision Making: Strong understanding of sports analytics, AI-driven insights, and performance monitoring tools.

• Experience working with sports federations, major leagues (IPL, ISL, PKL, etc.), OTT platforms, or sports tech startups.
• Exposure to government projects on smart sports infrastructure and digital transformation.
• Familiarity with venture capital investments in sports tech startups.

• B. Tech / M. Tech / MBA

Equal employment opportunity information

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